Charitable Giving Model

The Nonprofit Sector

The nonprofit sector is a major contributor to the US economy. It contributes 9% of US GDP. The sector includes more than 1.6 million organizations that collectively employ 13.7 million and generate $2.7 trillion in annual revenue – charitable giving contributes more than $500 billion of that amount. 66% of all US taxpayers make charitable contributions annually. 63 million Americans volunteer their time working in nonprofit enterprises. In addition, there are more than 500,000 faith congregations that are not required to report information to the IRS. The charitable giving of these congregations makes up the largest part of charitable giving in America.

Uses of Charitable Giving Model

The Charitable Giving Model is used principally by nonprofits and the businesses that sell them products and services. The model enables its users to schedule fundraising promotions and events to achieve maximum revenue while minimizing expenses. It provides information needed for nimble organizations to adjust their activities based on real time circumstances and changing forecasts. The Model also provides a monthly benchmark whereby results can be analyzed – including staff effectiveness, promotion method results and gift sources. The model enables its nonprofit users to gain a competitive advantage in the pursuit of charitable giving revenue. The Model monitors the effects of world and national events, legislation, politics, the economy, and mission delivery activities on charitable giving. The generated information is also useful for media outlets for generating stories that analyze the impact of events on charitable giving. Financial firms can incorporate the data into their own modeling for additional veracity and burnishing their brands.

Monetization Possibilities

There are a variety of ways that the Charitable Giving Model can generate revenue as a business enterprise. Subscriptions can be sold to regular users. Click and advertising revenue can be created (YouTube, Twitter/X, Meta, etc). Individualized models can be sold to nonprofits and nonprofit suppliers. Federal and state government entities should also be considered potential consumers of the information.

Ultimately an exit sale to a major media outlet, financial firm, or large service provider to the nonprofit sector is the goal. The index and forecast will become a part of the regular discussion of the US economy – not unlike the Consumer Confidence Index or the S&P CoreLogic Case Schiller Index or the Conference Board Consumer Confidence Index.

Contact Landmark Advisors for more information or to discuss this investment opportunity in the Charitable Giving Model.